It’s an off year, so we know Election Day a year from now will look different. One thing to count on is President Obama’s reelection campaign will innovate. Odds are, it plans on owning the mobile space, just as it owned online advertising in the 2008 election.

The 2012 election will be different. Large aspects of the 2012 election will be unwired. Some news this morning indicates just how that might look. Chances are:

It looks like President Obama will be up for reelection against — well, that’s the big difference between now and then. We’ll know then.  We don’t know now. Keep checking your handheld device for the latest. It’s going to be interesting.

See you at Campaign Tech ’11 in Washington!

Advertisements